(Photo Credit: Maya Wertheimer Instagram)
By: Simona Shemer - April 5, 2021
Noa Kirel, Neta Alchimister, and Maya Wertheimer are just a few famous Israeli performers, actors, and influencers whose names wouldn’t immediately come to mind when talking about Holocaust remembrance and Holocaust survivors.
Yet, they and over a dozen other Israeli celebrities and content creators are banding together this week with Facebook Israel and Israeli NGO Latet to launch a special project called “Sharing Memories” (Ma’alim Zikaron in Hebrew), with the aim of giving a voice and a platform to the heroic stories of Holocaust survivors.
The celebs will tap into their respective followings on Instagram with the important message on the eve of Holocaust Remembrance Day this week — the memory of the Holocaust should not be forgotten.
The project will begin at sundown on Wednesday, April 7 when Holocaust Remembrance Day in Israel begins and end 24 hours later. During this time, over 20 celebrities and creators will use their Instagram Stories to connect Holocaust survivors to the younger generation and inspire them to think earnestly about the plight of these survivors and become more socially involved in preserving their memory.
Read More: NoCamels